Fairly Fat Guys
Norfolk County’s official volunteer ambassadors of local food and agriculture are called the Fairly Fat Guys. Their faces, voices and various appearances put a welcoming smile on Norfolk County’s local food movement and raise awareness for Norfolk’s large and diverse agriculture sector.
Dan Barker and Brian Reichheld are the two volunteers of the Norfolk County Tourism & Economic Development Division who promote Norfolk County food at events across Ontario, through dozens of cooking demonstrations on their days off.
The Fairly Fat Guys appeared at the FlavourFest stage of the Norfolk County Fair & Horse Show from 2005 to 2014, hosting celebrity chefs and promoting Norfolk County farmers and food. They have also appeared at the Canadian National Exhibition, Economic Developers’ Council of Ontario Annual Conference, University of Guelph Agriculture Conference, among others.
They have voiced radio commercials promoting Norfolk County food which have aired across Ontario. The Fairly Fat Guys are named in homage to the “Two Fat Ladies”, the popular British TV food show.
The Fairly Fat Guys first appeared at Norfolk County FlavourFest in October 2005. They joke about their support group, HOCCI (“Husbands of the Culinarily Challenged International”), but it doesn’t really exist and has no newsletter. However, you can subscribe to Norfolk Flavours email news, which occasionally contains recipes by the Fairly Fat Guys.
- Fairly Fat Guys at FlavourFest (2009)
- Chef Massimo Capra introduced by Fairly Fat Guys (2009)
- Fairly Fat Guys at FlavourFest (2010)
- Fairly Fat Guys at FlavourFest (2011)
- Celebrity Kevin Brauch introduced by Fairly Fat Guys (2012)
- Fairly Fat Guys at Eat & Drink Norfolk (2013)
- Fat Guys radio spot animated by young artist (2013)
History of FlavourFest
Since 2004, Norfolk FlavourFest has been a partnership between Norfolk County Tourism & Economic Development and the Norfolk County Fair & Horse Show.
In its first year, FlavourFest began in the Recreation Centre Arena with collection of farmers displaying and sampling their products, a central cashier, and a demonstration stage.
That first year, Norfolk County Manager of Tourism & Economic Development asked radio personality Gerry Hamill, local amateur actor Larry Dawson, and friend Dan Barker to demonstrate on the stage how to make a local food dish. (Gerry’s water didn’t boil on the hot plate, and Dan resorted to a rubber chicken to explain his dish.) Next year, Dan returned with Brian Reichheld for food demonstrations, as the Fairly Fat Guys.
The Ontario Ministry of Tourism and the Ontario Ministry of Agriculture, Food and Rural Affairs assisted with funding aspects of FlavourFest over the years.
In 2015, the exhibit was renamed FlavourFest Farmers Market and moved to the Curling Building. More…